UAL: Undergraduate Prospectus Covers 2016/17 & 2017/18
Photography: Alys Tomlinson
Prospectuses & Welcome Film
UAL: University of the Arts London
Project Description

For the last two years we’ve been commissioned by University of the Arts London – the largest university in Europe specialising in art, design, fashion and the performing arts – to produce their printed prospectuses and recruitment material.

 

UAL is formed of six distinct colleges each with their own heritage, identity and marketing teams. The challenge was to visualise this unique university giving each of the colleges and courses equal representation, whilst informing and exciting potential students.

 

Our approach was to create a visually rich prospectus that was vibrant, energetic and a true representation of the creativity at the heart of UAL. Thousands of images engaged potential students and highlighted the amazing creative work and spaces across the six colleges, clearly communicating the breadth of courses on offer from UAL.

Inside Front Cover
UAL: Undergraduate Prospectus Spreads

We engaged TSOWC to deliver the design of UAL’s first multiplatform suite of student recruitment materials. We were very pleased with the results – for the first time, UAL was able to offer prospective students a consistent, engaging, vibrant introduction to our exciting educational offer in a way that truly celebrates and demonstrates our creative heritage and credentials.

Jen Shannon — Head of Brand and Content
University of the Arts London

Opening Statement Spread
LCF: London

We delivered
65,0000 Undergraduate Prospectuses
10,000 Postgraduate Prospectuses
3 Minute Welcome Film
International Recruitment Presentation

Course Listings

UAL Welcome Film
Proving to be an invaluable tool for student recruitment, we created a 3 minute welcome film introducing the colleges to potential students in the UK and around the world.

UAL: Welcome Film
UAL: International Postcards